MMCréation at the 10km des Etoiles: When the race reflects the values of the hotel industry
23 March 2025 - Under a spring sky, our MMCréation team took part in the 10km des Etoiles race, an emblematic sporting event in the hotel industry. More than just a competition, this race was an opportunity to celebrate the values that drive our sector: solidarity, excellence and community spirit
A race, a metaphor
The 10km course, lined with Parisian landmarks such as the Pont Alexandre III, the Musée d'Orsay and the Eiffel Tower, provided an inspiring backdrop for this year's event.but beyond the scenery, it was the moments ofspontaneous mutual support between competitors that marked the day:
- A runner slowing down to encourage another in difficulty.
- Rival teams exchanging cheers.
- Hands outstretched when legs gave way.
These gestures perfectly reflect theDNA of the hotel industry, a sector where competition is combined with deep camaraderie.
The hotel industry, a community first and foremost
At MMCréation, we placerelational intelligence at the heart of our approach. Just like in this race, we believe it's possible to fight for a contract with passion, and then sincerely congratulate the winner.
"The hotel industry is not just an industry, it's a community. And just like that finish line, we all progress together, driven by collective excellence."
Our mission is to design innovative digital solutions while cultivating genuine relationships, where one person's success benefits the whole ecosystem.
A commitment to solidarity
The 10 km des Etoiles supports charities such as Laurette Fugain (to combat leukaemia) and Antoine Alléno (to protect children), a cause that resonates with our vision of combining performance and positive impact.
Thank you to everyone who shared this inspiring day. Together, let's continue to make the hotel industry shine!
MMCréation - The web agency that puts your hotel in the spotlight.
