How video can boost a website
Video is an effective way to stand out on the Internet and attract the attention of Internet users. It is used for advertising or buzz operations, but it is also perfect for other uses. Its benefits are numerous, and it has become a popular medium for Internet users. In fact, according to eMarketer, the number of Internet users watching online videos doubled in 2010 to reach 11.8 billion. In France, more than 25 million Internet users watch 100 videos each month on the Internet. Videos also increase sales on e-commerce sites, as they improve the quality of information for buyers. In addition, video improves the natural referencing of a website, because video content is taken into account much more by search engines.
Video, a media favored by Internet users
The figures show the importance of video on the Internet. In France, approximately 55% of Internet users who have seen a video will go to the company's website. To take advantage of this trend, MMCréation offers a range of video solutions to meet the different needs of companies. MMCréation can produce videos internally or through its network of selected partners, provide technical means, editing, sound, and much more. MMCréation has a green screen studio for image overlay, digital video equipment, a network of experienced professional directors and a team of experts.a network of experienced professional directors and a group of experienced professional actors.
Video, a booster for online business
The benefits of using product videos in e-commerce are not limited to increased sales. Videos can also reduce abandonment during the purchase process, decrease product return rates, and provide better information to shoppers. Businesses can thus reduce unpleasant surprises and/or hesitations from buyers.
How to put a video on a website?
To put a video on a website, you must respect certain rules. First of all, it is important to choose a format adapted to the support. The most common video format is MP4. It is also recommended to compress the video to make it easier to download and play. For a quality video, it is advisable to call on professionals. MMCréation can help you in the realization of your video and its integration on your website.
In conclusion, video is an essential tool to stand out on the Internet, improve the natural referencing of a site and boost online sales. MMCreation offers a complete range of video solutions to meet all the needs of companies, from production to sound and editing. Trust MMCréation to realize your video and highlight your company on the internet.
